Intertain Renews Mel B for Costa Bingo

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There are some things that go well together and there was no better match than Mel B and Costa Bingo.

Originally signed onto the popular online bingo brand, this ex Spice Girl was loved by fans and quickly became the spokeswoman of a bingo provider that’s flourished in the last year. Now the members of this site will get to enjoy Mel B for another year as Costa Bingo have announced they’ve renewed Mel B’s contract with them.

What’s Going On?

According to Costa Bingo, Mel B’s contract with the company has been renewed for another year. The company released this statement in a press release that came with a photo and a statement from Christian Colton, the companies Head of Marketing.

The statement she was brought back on to helm a new Costa Bingo campaign that’s set to launch later in March and will feature a tropical beach theme.

In the statement, Colton said that since Mel B made such a big impact with fans last year she had become integral to the site and their future marketing plans. He also described how she quickly became the voice of the brands online bingo caller and how she has become almost synonymous with Costa Bingo.

Mr Colton also said that they’re incredibly pleased that Mel B has agreed to another year of being part of the company. His statement were further supported the CEO of Intertain, John Fitzgerald.

Fitzgerald said that Mel B is now recognised around the globe as being a part of Costa Bingo and that she resonates well with the company’s female player base. Both Colton and Fitzgerald have also said they’re looking forward to a long and continued partnership with Mel B in the future as the company continues to grow in the UK gambling market.

What Does This Mean for Costa Bingo?

So you may be wondering, what exactly does this continued partnership mean for the rest of Costa Bingo? Well, so far nothing on the site is really changing so you will still be able to take advantage of your favourite promotions and their rather generous welcome package.

So you can still claim £5 free from their no deposit bonus to take the site for a test drive. Then, when you make your first deposit you will be given a 500% bonus, for a second deposit you will get a 150% bonus and for your third you can claim a 100% bonus. Also, for every deposit you make after that you will still be able to pick up a 50% redeposit bonus.

With this new contract, you will also still get to enjoy tons of your favourite Mel B themed Costa Bingo promotions on the site and to welcome her return they have a special competition you can try out. As part of their ‘Mel B’s Back to Bingo’ event, they’re giving their players 10 special bingo games that are giving away gadgets and other great prizes to win.

Plus, as Colton mentioned they’re currently looking at running a new campaign through the summer that will be beach themed. So we will probably see lots of interesting and unique promotions coming out that involve beaches, sun and the seaside. If you’re lucky they could give away holidays or tons of summer paraphernalia like sun cream or hampers filled with snacks.

Although these are purely hypothetical assumptions as to what Costa Bingo might be bringing out over the next year. But it’s safe to assume that Costa Bingo’s continued partnership with Mel B should prove to be just as successful as it was last year.

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